Date: November 17th, 5:45pm

Location: Doral Arrowwood, 975 Anderson Hill Road, Rye Brook, NY

(Note our new time for increased networking opportunities)

What Does Digital Really Mean? A Case Study

Bernadette Rotolo

The buzz these days is about “digital”.  Digital is defined so differently, depending on who you speak with about the topic.  The November 17 th session will provide insight and answers to the following questions:

What does digital really mean? When should a company think about undergoing a digital transformation? How is a digital transformation started? Who is involved? What is the role of IT?   And, what are some lessons learned?

If any of the above questions peak your interest, please join us for this engaging session as Bernadette Rotolo, most recently Group Vice President of Solutions Delivery Management, focused on digital offerings, at Adecco Group, will provide her thoughts and will present a case study of Adecco’s 5 year digital journey. The case study will focus on how this global, Fortune 500 company, challenged by many social media sites, dating sites and start up recruiting companies, embarked on a digital journey to stay on top. Adecco Group is the largest staffing company in the world, based in Zurich, Switzerland.

Networking Hour Sponsor by:


Violin Memory, the leading all flash array provider, has been driving huge business value from both a top line and bottom line perspective for 7+ years. Violin’s All Flash Arrays and Appliance, and enterprise data management software solutions enhance agility and mobility while revolutionizing data center economics.

About the Speaker:

Bernadette Rotolo is a global Fortune 500 executive with nearly 20 years of experience in technology at Accenture and Adecco Group. Bernadette started her career in consulting at Accenture, a top IT consulting company assisting clients in Communications and High Tech industries with their most difficult technology and business challenges. After spending 12 years at Accenture, Bernadette came to Adecco Group in 2009, a Swiss based Global Fortune 500 Company that is the largest staffing company in the world, and is currently a Group Vice President and Global Head of Solutions Delivery Management focused on digital offerings.

For the last four years, Bernadette is leading a CEO-championed global digital transformation program partnering with business leads to increase brand visibility by launching web, mobile and social media strategies that will increase overall global millennial engagement.

Bernadette holds her Masters from New York University and her Bachelor’s from the State University of New York at Binghamton. She also earned a leadership certification from the prestigious IMD Business School in Lausanne, Switzerland. Bernadette is also a recent member of the Society for Information Management (SIM) Metro New York chapter.